Whois Privacy Protection, occasionally also called Privacy or Whois Privacy Protection, is a service that hides the authentic contact info of domain registrants on WHOIS lookup web sites. Without such protection, the personal name, address and email account of any domain owner will be freely accessible. Giving fake details during the registration process or altering the real details subsequently will just not work, as doing such a thing may result in the domain registrant losing his/her ownership of the domain. The policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS info must be valid and up to date all the time. The Whois Privacy Protection service was introduced by registrars as a response to the rising concerns for possible identity fraud. If the protection service is enabled, the domain name registrar’s contact information will appear instead of the domain registrant’s upon a WHOIS check. Most domain names support the Whois Privacy Protection service, although there are certain country-code ones that don’t.